The Crossroads

I developed a cohesive brand architecture and concepts for The Crossroads and The Salt Line—names we created for the inn and restaurant within the Vassar Institute for the Liberal Arts. Reflecting Matthew Vassar’s vision, these spaces blend locally sourced materials, an eco-friendly kitchen, and grassroots talent. My work brought this vision to life, creating a community-centered space that supports the Hudson River Valley economy and fosters intellectual curiosity, connections with strangers, and fresh perspectives—carrying Vassar’s legacy into the 21st century.